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New lotus badge.

PostPosted: Sat Aug 10, 2019 9:14 am
by Bombay Racing Green
Just noticed on the Europa forum that there is a new Lotus logo.
e99fe01f-34e7-41aa-9d57-761253bd6289.png and

Discuss...

Re: New lotus badge.

PostPosted: Sat Aug 10, 2019 5:51 pm
by Esprit2
The chart is missing one. There were both Black & Silver, and Black & Gold.

I won't be rushing to buy one of the new style.

Regards,
Tim Engel

Re: New lotus badge.

PostPosted: Sat Aug 10, 2019 6:05 pm
by Elanintheforest
Th new one is better than the 86 to 88 horror!

Re: New lotus badge.

PostPosted: Sat Aug 10, 2019 6:29 pm
by Esprit2
If you shoot low enough, you can make anything look better than something. It would take something extreme, like the 86-88 logo, to make the new one look good.
;-)

Regards,
Tim Engel

Re: New lotus badge.

PostPosted: Sun Aug 11, 2019 7:36 am
by pharriso
I find the new one horrid! San Serif font on the ACBC looks awful... :roll:

Re: New lotus badge.

PostPosted: Sun Aug 11, 2019 10:42 am
by Grizzly
I don't think it looks that bad....... i think who ever did the OP's picture has failed to change the letter colour to chrome.

Taken from the Europa forum.
new-lotus-badge.jpg and

lotus-badge-installed.jpg and

Re: New lotus badge.

PostPosted: Sun Aug 11, 2019 12:51 pm
by jono
I think it looks fine to be honest - evolutionary, still instantly recognisable and chunky's initials remain (removing them would have been tantamount to heresy).

Good luck Lotus, personally I'm excited about their future with Geely's investment

Re: New lotus badge.

PostPosted: Mon Aug 12, 2019 1:47 am
by Jentwistle3
Agreed! The Evija is hugely exciting even though i’ll Never own one $$$. I’m hoping for the long awaited SUV - bye bye Mercedes. And another Elise / Exige in the US!

Re: New lotus badge.

PostPosted: Mon Aug 12, 2019 3:28 am
by jabingb
An abomination, no sense of style, Chapman or one of his lackeys got it right the first time! This is my tribute display to a few of the badges over time, NEVER will this new one be considered for inclusion.

img_3604.jpg and

Re: New lotus badge.

PostPosted: Mon Aug 12, 2019 11:22 am
by Grizzly
O i get it, you don't mean the new nose badge your referring to the new company logo on their web site and stationary.

https://www.lotuscars.com/

I was a bit confused as the Evija had a masking type badge that just exposed the carbon beneath
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I had a look in Chris Neils showroom yesterday and the new cars on display had chrome letters on a lighter background. I noticed allot of the logo's in the seats etc were only two colour.

Do you have a picture of the new two colour nose badge (no chrome letters) on a car?

Re: New lotus badge.

PostPosted: Mon Aug 12, 2019 12:10 pm
by jabingb
Sorry I didn't make that distinction, it appears that it's ONLY the company logo that they've changed but my criticism remains, WHY?

Re: New lotus badge.

PostPosted: Mon Aug 12, 2019 12:36 pm
by Grizzly
I wounder if it has anything to do with Lotus sponsoring Norwich City Football club.

Re: New lotus badge.

PostPosted: Wed Aug 14, 2019 10:36 am
by The Veg
To me it looks like the sort of bad imitation that you'd see on a cheap knockoff product made by somebody with no art department.

Re: New lotus badge.

PostPosted: Wed Aug 14, 2019 5:28 pm
by pharriso
The Veg wrote:To me it looks like the sort of bad imitation that you'd see on a cheap knockoff product made by somebody with no art department.


Agreed, no creativity at all